Award-winning Creative Director. Architecture-trained.  Designing what’s next.
About, The Work, CV, linkedin                 

Mark

Juliana Gutowski

Creative Director
Contact
City New York, NY
Education Univ. of Virginia BS, Architecture Pratt Institute MFA, Communication Design
Select Recognition
  • Cannes Lions
  • Clio Awards
  • One Show
  • Vogue
  • Washington Post
  • Forbes
  • Fast Company
  • Ad Age Editor's Pick
  • Adweek
  • Esquire
  • Highsnobiety
  • Hypebeast
  • Pitchfork
  • Muse by Clios
  • LBB Online
  • BuzzFeed
  • Economic Times
Disciplines
  • Brand Platform Development
  • Campaign Architecture
  • Art Direction + Design Systems
  • Film + Production Direction
  • Identity + Rebrand
  • New Business Strategy
  • Experiential + Live
  • Cultural Strategy
  • Team + Creative Leadership
  • AOR Relationship Management

Creative Director with 12+ years building brand-defining work at the industry's best agencies — Johannes Leonardo, R/GA, Droga5, BBDO, Anomaly. Trained as an architect; thinks in systems and stories. Deep fluency in beauty, sport, fashion, and female-forward brands, with a particular instinct for movements before they surface. Equally at home in the pitch room and on set.

Experience
Freelance Creative Director 2022 – Present
Juliana Gutowski LLC · New York, NY
  • Currently at 3MadFish, leading a 360 brand evolution for Burt's Bees — repositioning a cult classic as a modern, efficacious beauty brand. Worked across both the big picture and the day-to-day, from strategic foundation to campaigns and organic and paid social, in close partnership with the in-house team.
Creative Director — Freelance
2023 – 2024
MullenLowe U.S. · New York, NY
  • Pitched and won Yieldstreet. Oversaw integrated work across four accounts and teams simultaneously — Aleve, Iberogast, Banner Health, and Yieldstreet — driving creative strategy and teams from brief through production.
Creative Director — Freelance
2022 – 2023
R/GA · New York, NY
  • Led Sephora and American Express. Won TurboTax AOR — integrated campaign spanning broadcast, digital, audio, social, and streaming partnerships.
Associate Creative Director 2021 – 2022
Anomaly · New York, NY
  • Concepted rebrand for Bose. Produced Vroom's Super Bowl XVL spot. Clients: Bose, Vroom, Ally.
Senior Art Director 2019 – 2021
Johannes Leonardo · New York, NY
  • Global campaigns for adidas Originals and adidas Performance. Pitched and won Amazon Music HD. Clients: adidas, Amazon Music, Kraft.
Senior Art Director 2017 – 2019
247 Laundry Service · New York, NY
  • Created Fossil's highest-performing social campaign — sold out of product before full launch. Pitched and won Luminous Diamonds and Nike AirMax for Footlocker. Clients: Nike, Fossil, Michelob Ultra, LG Mobile.
Creative — Freelance Oct – Nov 2017
Droga5 · New York, NY
  • Launched Google Pixel 2.
Art Director Feb – Sep 2017
Grey New York
  • Clients: Volvo, AARP, Ally Bank.
Art Director 2016 – 2017
Live Nation Entertainment · New York, NY
  • Founding creative of Live Nation's in-house shop. Concepted the brand's first phone-free event. CLIO Bronze ×2. Clients: Citi, Budweiser, Secret.
Designer 2014 – 2016
BBDO Worldwide · New York, NY
  • Won 15+ accounts in new business including Pepsi, Barbie, Grey Goose, and Bacardi. In 2015, contributed to $1B+ in new revenue at a 70% pitch win rate, growing agency revenue 5–7%.
Earlier Career 2006 – 2014
Creative Lead, Freelance Tulsi Gabbard Presidential Campaign
Arch. + Graphic Designer Streetsense
Film + Media Art Director OTJ Architects
Designer + Photographer Washington Life Magazine